How to Make A QR Codes In 4 Quick Steps?


This article aims to help marketers reach more public through QR codes. You will learn to create your own and how you can increase the likelihood that consumers will scan. These are the 4 simple steps to create the QR code and begin to reach more audiences

Step 1: Select a QR code generator

There are tons of generators out there, but some of the most popular are Kaywa, GOQR.me, Visualead and QR matter. If you can track and analyze things when a code generator is a choice when you design the performance to create a code that is unique to your brand, and if it is compatible with QR code readers in common.

Step 2: Design and connect

The fascinating part of the creation is to customize the QR code design line. You want your code to look like your logo? Fonce. Do you want to reflect the design scheme of your website? Choose.

Let's take an example of a QR code generator and guide you through the individual steps to create it. I will recommend GOQR.me. When you start, proceed as follows:

1. Select the type of content that you want your QR to send to the consumer - you can choose a URL.

2. Insert the content (Insert the URL)

3. Review the preview, tailor-made according to your needs and download and/or embed necessary.

Step 3: Test QR

With all the euphoria you create in your first QR, you need to check whether the code "read" properly, and make sure to try more than one player. A good starting point is the free Google Goggles tool, a photo and then linking or an item indicating that "reads". Another free QR-Reader tool that you automatically take to all who are "read". Apple's booklet also provides a reader built into iOS 7 code, you should absolutely check whether the code can be read there, too.

Step 4: Monitoring and Performance Analysis

As a marketing test, you must follow all campaigns with QR to see if they really work. The amount of traffic from each specific code to come? People have the code to scan, but do not redeem your offer when they reach the landing page? Or are they even eliciting your code to scan? Understanding this break and decay sets hep badly executed viable QR. 

I recommend that a UTM tracking code is included in the URL so that you can measure the performance better - which is especially important if you need a salesperson to require you more detailed reports on their campaigns.

Best practices of QR codes: and it makes some important
Now that you know the easy creation, talk about a few of the best practices that will help the abyss of its users increase the sweep.

QR Code Do's

1. Scan codes put in places where it is easy and it is not enough for the consumer to actually scan the code. So you constantly see QR codes in advertising and TV commercials that are not exactly the friendliest places fences. Think of the places and media in which consumers have the time to scan the code.

2. Your site is optimized for mobile? Consumers will be scanned in your phone when the QR code, so should be forwarded with a positive mobile experience to a page.

3. Give a call to action with the code, that is, clearly tell people what to do when they see the code, and they will get it when they do it.

QR code Don'ts

1. No special QR scanner. QR code application must be independent so that anyone can scan the code with any player. Mitigation of entry barriers makes it more successful for you and the user.

2. Do not use QR code with just for fun use. For example, it is common for the vendors to think "How to build a bridge between the online experience and online experience?" Not bad ... but not, is not always the case. If you have valuable content for a mobile user, use the QR. Besides, it not only increases new customers but also a great success for you to create because most people do not.


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